Expanded Explanation
SEO covers technical health, content quality and off-site signals like backlinks. It aims to make a site both crawlable by search engines and genuinely useful to the people searching.
Simple Examples
- Writing an in-depth guide that answers a real question.
- Fixing crawl errors and improving page speed.
- Earning links from reputable publications.
Common mistakes
- Keyword stuffing.
- Ignoring search intent.
- Chasing short-term hacks over long-term content quality.